A graphic design concept for a Gen-Z-centric sunscreen brand
Introduction
This semester-long project was for the Spring semester component of my graphic design class. After choosing a product and persona, I developed a branding concept that would include: a proposal, brand poster, brand book, and video.
MY ROLE
Graphic designer & video editor
PROJECT SCOPE
4 Months (Remote)
TOOLS
Adobe Photoshop, Illustrator, InDesign, Dimensions, & Final Cut Pro